When deciding the color scheme of logos and websites, it seems to be good when looking at the parts alone, but when actually arranging them, it tends to be difficult to say, 'It's not what I expected ...

Pantone’s new AI-powered Palette Generator uses decades of color research to create custom palettes. A test run on New York City’s mayoral candidates reveals how the tool interprets campaign energy.

When your home feels a little too loud - visually or energetically - interiors washed in cool colors can feel like a reset button. These soothing shades (soft blues, misty greens, and silvery purples) ...