Instagram really wants you to post Reels — they’ll even pay you up to $10,000 for one, if you’re lucky. But creators are confused about what factors determine how big a bonus they’re eligible for from ...

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How do TikTok and Facebook's Instagram Reels compare on paid advertising performance? Ad-design platform Creatopy ran a study between Sept. 14 and Oct.5 testing similar campaigns on each platform. The ...

Instagram announced on Friday that it will now let you go back and see your previously watched Reels thanks to a new “Watch ...

Leaked Instagram documents revealed an in-depth study comparing Reels and TikTok. The April study concluded that TikTok was "more appealing" among the 35 participants. Read the 46 pages from the ...

Despite the narrative, TikTok hasn’t crushed Reels just yet. Find out exactly how Instagram is fighting back. When Joy Ridenhour, a junior communications major at NYU, returned home to Virginia for ...

Bite-sized videos are a huge thing on the Internet these days. The trend started with TikTok and has expanded to YouTube, Instagram, and a few other places. It’s so popular that TikTok overtook Google ...

TikTok has enjoyed a significant advantage over Instagram Reels in that anyone can download a TikTok video and post it to another social media network — something that helps draw new users to the ...

When Christian Koch and Aren Andersen began making pop songs together, in early 2020, most everyone in Nashville gave them the same advice: coming up with quality songs was great, but if they wanted ...

Meanwhile, smaller creators have reportedly been offered much more modest sums. Maddy Corbin, a creator with around 52,000 Instagram followers, was reportedly offered up to $1,000, but says that she ...