A new dawn is now on YouTube where it is pushing more ads for Free users to watch on the platform, and this is now heavily felt by basic accounts as the 'skip' button is now hidden away by the company ...

Not only does Premium give you access to ad-free viewing, it also unlocks video downloads, background play, picture-in-picture, and even YouTube Music Premium. On the other hand, ...

The YouTube mobile app is starting to hide its countdown timer and grayed-out skip button when it plays ads. The skip button now only surfaces after a user has watched a specific portion of the ad, ...

To beat ad-skipping, brands must deliver relevance and creativity. A new Clutch survey finds that 93% of consumers actively skip ads, with a small percentage using ad blockers (2%). Despite ...

YouTube users have reported encountering excessively long, un-skippable ads, with some lasting between 57 minutes to 3 hours. Screenshots shared on Reddit even show ads longer than the actual video ...

The quest for the perfect monetisation balance is a complex challenge in the world of mobile games. It's a crucial factor that can make or break a title's success. As a result every developer actively ...

Stanley is a Smart TV author at Android Police with over 10 years experience in testing and writing about different tech gadgets. He has been reviewing TVs since the days of CRT, rear-projection and ...