“Tayo the Little Bus” has made a splash in Cannes, France, after becoming a smash among Korean children. Tayo is a popular animation character in Korea. Busses painted like the character are popular ...

Four little buses have captured hearts around Gwanghwamun Square in central Seoul. Children and parents alike, including those who traveled a long way from Daegu or Busan, gathered along Sejong-ro, ...

Centering on the theme Hallyu, KTO has prepared activity installations highlighting the globally-praised K-Drama, Squid Game, as well as K-Pop themed photo zones featuring Honorary Ambassadors for ...

"Tayo the bus" is officially proving to be a success story of Seoul city. The animation character Tayo was created in 2008 by Seoul City with a budget of 500 million won. And over the last four years, ...