In a survey by The Lego Group conducted in partnership with global market research firm Dynata, it was found that kids prefer toys that offer them infinite ways to play. They also desire toys that ...

Get Your Bricks in Formation: Prepare to groove with BTS and Lego at the Lego® BTS Dynamite Experience in Singapore from 7-16 July (PHOTO: The LEGO Group and ©BIGHIT MUSIC & HYBE) SINGAPORE — Good ...

Strike a pose with larger-than-life BTS Icons at the Lego® BTS Big Builds Stage (PHOTO: Yahoo Southeast Asia) SINGAPORE — The highly anticipated Lego BTS Dynamite pop-up store experience was launched ...

Lego is a part of almost every kid’s childhood. Those building blocks allowed you to create anything you could imagine (as long as you had the parts), and kept children entertained for hours. They ...

Details: For SG50 Lego Singapore wanted to promote ‘Kampung Spirit’, the spirit of mutual consideration. ‘Rebuild’ started with Lego enthusiasts in Singapore envisaging what the city might look like ...

Lego Singapore has created a custom Halloween-themed gaming personal computer made up of over 20,000 bricks. On Sunday, Lego posted a video of the huge one-off project, which was built in ...

It's no secret that there's a huge base of Lego fans in Singapore. It was only a short seven years ago that the first Lego Certified Store (LCS) opened their doors at Suntec City. Now, it has evolved ...

A new kid's in town, and by 'kid' we mean a new LEGO event as Singapore Brickfest 2020, Asia's newest LEGO fan convention will be happening from 6 - 7 June 2020 at Our Tampines Hub and everyone's ...

On August 9, 1965 the government of Malaysia granted Singapore its independence, and since then it’s become one of the largest commercial and financial centers in the world. Not to mention a global ...

Lego has signed on Iris Worldwide Singapore on a project that is set to launch in mid this year.The appointment was confirmed to Marketing by a Lego spokesperson. He added that this was to help ...

LEGOLAND Malaysia is tapping into Singapore’s 60th birthday celebrations with the launch of its reimagined "Miniland Singapore", a brick-built love letter to the lion city designed to blend nostalgia, ...