The Iconic Toy Brands Debut New Products Exclusively at Walmart, Available Now "EASY-BAKE and PLAYSKOOL are brands that families have loved for generations," said Sunny Lauridsen, Senior Vice ...

PHILADELPHIA, Sept. 4, 2025 /PRNewswire/ -- Just Play, in collaboration with Hasbro, a leading games, IP and toy company, is relaunching two of the most iconic toy brands of all time: EASY-BAKE and ...

My Buddy is now back in 2025, standing at a mighty 14" tall, with his signature plus exterior for the right amount of hugs! Everything you love about this doll is back from his retro design and soft ...

It can be hard to look at your kid’s adorable face and not get them every shiny toy they want. But some toys will do better to stimulate their brain than others. If you’re looking for a new plaything ...

Planet Playskool, a Hasbro-branded entertainment center, will open at Westfield Garden State Plaza in Paramus next week. The 20,000-square-foot venue is designed for kids ages 3 to 9 and their ...